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Cherries respond to BBC survey

The BBC has revealed the results of their "Price Of Football" survey.

The survey which includes 166 British clubs throughout the English, Scottish and Women`s games, compares the price of team`s season tickets, match day tickets, programmes, pies and teas to compile which clubs in England and Scotland offer the best value for money, up and down the country across all the divisions.

Their research has revealed that the average cost of the cheapest adult ticket across the top four tiers of English football (Premier League to League Two) has increased by almost 12% on last year.

While AFC Bournemouth offers the most expensive match day experience in Leagues One and Two when comparing the total cost of the most expensive ticket (£26), together with pie and tea at all forty eight grounds in the lower leagues.

The survey doesn`t make any better reading for the Dean Court faithful when comparing the price of season tickets to teams throughout the country either.

AFC Bournemouth has the most expensive 'cheapest' season tickets outside the top two tiers in English football at £361.

It also happens to be more expensive than over half of the Championship clubs and a number of Premier League clubs (although there are 8 fewer games in the Premier League).

In Scotland, only Celtic`s £387 season tickets are priced higher than a Season Ticket at Dean Court and that includes all 38 Scottish Premier League fixtures, plus one friendly and a UEFA Champions League qualifier.

The average match day comparison does look more favourable for the Cherries; the cheapest ticket at £18 is reasonably priced in comparison to other League One clubs with 12 clubs priced higher and 9 clubs lower with 2 identical.

When asked by AFCB Vital about the results of the BBC Price of football survey AFC Bournemouth general manager Liz Finney said...

'When we looked at 2012/13 season ticket prices last year we considered an across the board percentage reduction. However, even a small percentage reduction had a significant impact on our annual ticketing revenue and in truth not a huge impact on individual prices.

'We didn`t feel at that time we were in a position to take this course of action so we instead looked at making renewing a season ticket more affordable and continuing to focus on young people and their families. To this end, we introduced a payment plan for season ticket holders over an extended period of six months and removed any interest or administration charge for this service, so our core support could spread the cost of their seat with no add-ons.

'Junior Cherries' prices remained the same but we added value to family season tickets - the cheapest adult ticket at the Goldsands Stadium is not £361 as reported, but £225 in our Family stand - this is where an adult and child can attend every home League game for just £12 for both of them.

'A mark of the club`s success in attracting potential fans of the future to the Cherries, is the growth of our Junior Cherries membership from 350 to 1300 in a just over three years.

'I think also, that if you were to compare our season ticket prices for over 65s, under 16s, students and fans with disabilities, you would see a more overall favourable picture.

'With regards to single match tickets, we offer a much wider pricing structure in comparison with most other Football League clubs, across seven separate sections of the ground. This offers the customer a wider variety in price, as well as facilities to choose from on match day, and caters for everyone in the cross-section of our supporter base. Once again our youth, concession and disabled tickets offer exceptional value for money when compared to the rest of League 1.'


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Writer: DJ Mail feedback, articles or suggestions

Date:Thursday October 18 2012

Time: 10:47PM

Your Comments

All very interesting, but it doesn't alter the fact that there are many who can't afford to come to games in these hard times and the principal reason given for not coming to games on a regular basis is cost, many would love to be able to come to games, or come more often - but cant afford to. Perhaps a discount on buying 3/4 games ahead and kids for a quid. Yes the Junior Cherries is a good scheme for those who come on a regular basis, but they are a very small percentage of the kids in the area. It is a dilema for the Club, if say they dropped the cost of the entry priced tickets to £15 , they would need to attract another 800 spectators to break even and there's no guarantee that it would. But it might be worth experimenting.
squareoldcodger
All very interesting, but it doesn't alter the fact that there are many who can't afford to come to games in these hard times and the principal reason given for not coming to games on a regular basis is cost, many would love to be able to come to games, or come more often - but cant afford to. Perhaps a discount on buying 3/4 games ahead and kids for a quid. Yes the Junior Cherries is a good scheme for those who come on a regular basis, but they are a very small percentage of the kids in the area. It is a dilema for the Club, if say they dropped the cost of the entry priced tickets to £15 , they would need to attract another 800 spectators to break even and there's no guarantee that it would. But it might be worth experimenting.
squareoldcodger
I really fancy a Pie now :P
Will-AFCB
I really fancy a Pie now :P
Will-AFCB
as usual stats can tell you anything you want them to.
nsrowq
as usual stats can tell you anything you want them to.
nsrowq
The BBC operates a monopoly with criminal proceedings if you do not pay their licence fee. No choice. ......BUT I DO choose to go and watch my football team. The BBC should analyse themselves before interfering with football .....and by the way their football coverage is shhhhhhhhhhhhhhhhhiiit ( and yes, I am forced to pay for that also ).
RedFlash
The BBC operates a monopoly with criminal proceedings if you do not pay their licence fee. No choice. ......BUT I DO choose to go and watch my football team. The BBC should analyse themselves before interfering with football .....and by the way their football coverage is shhhhhhhhhhhhhhhhhiiit ( and yes, I am forced to pay for that also ).
RedFlash
In an ideal world, AFCB should find a balance in their pricing which results in 9600 seats being sold per game. But, we all know, this is nye impossible.
afcdibby
In an ideal world, AFCB should find a balance in their pricing which results in 9600 seats being sold per game. But, we all know, this is nye impossible.
afcdibby
mmmm, when you can go away to swindon for a mere 25quid
bransgorereds
mmmm, when you can go away to swindon for a mere 25quid
bransgorereds
 

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